• Product Design

    Bias! in Psychology

    Confirmation bias :- Your prior (vague) knowledge or beliefs influence your judgement. You think you know this already. because of preconception False consensus bias :- Believing your own choice as a choice of group. Overestimating that a large number of people will agree to your judgement Recency bias :- You subconsciously believe that the most recently/last heard/discussed idea is the best Primacy bias :- You tend to believe/recall what you heard first (may be from a first speaker) is the best. You don’t remember or don’t care what later said because the first speaker made strong points. Implicit bias :- …