Article Title  : SEO (Search Engine Optimization)
Date written : 03, Jan 2006

Note: This site is made for my company, PIT Solutions Pvt. Ltd., Technopark - as a hobby article, since I am interested in these areas.

Here is some views, suggestions & tips from my side:

· Professional websites follows pure-white background, for others… your choice

· Add a hitcounter to the site, if you hate its appearance, we can put a hidden hit counter. So that we can analyze the frequency of visitors per month

· A sitemap page, which will help search engines for easy crawl

· If Newsletter signup is there, why can’t  keep these newsletters as achieves and let visitors read online? 

· Need contents! contents! contents! .

· Try to develop HTML 4.01 Traditional Website (http://validator.w3.org/check?uri=http%3A%2F%2Fwww.yoursite.com)

· Make your site w3c CSS compliant(http://jigsaw.w3.org/css-validator/validator?uri=http%3A%2F%2Fwww.yoursite.com%2F&usermedium=all)

· You need to submit our site link(s) to not just search engines but also on directories.

 
Note: if your website passed w3c validations you can use logos like this  and give visitors feel that we develop international standard products, if you are a development firm.


SEO Tips (for the designer/developer)

·                    While text content generation, give more emphasis to words which we think people use commonly for searching.

·                    Submit url to search engines and directories

·                    Let other websites give link to our site 

·                    Add <title>, DESCRIPTION  and KEYWORDS tags 

The proper syntax for this HTML tag is: <meta NAME=”Description” CONTENT=”Your descriptive sentence or two goes here.”>

</meta><meta NAME=”keywords” CONTENT=”word1, word2 …”>

Also give more descriptive TITLE rather than just giving “PIT Solutions”

(All pages must have these tags)

·                    AVOID FRAMES. If you are using FRAMEs, be careful about the main pages

·                    User <a> anchor tag for links. DO NOT USE any scripts for doing this.

·                    Create more text links through out the page

·                    We need to put a SITEMAP Page

·                    Keep text as text, don’t try to embedded in to images or flash or applets!!!

·                    Place keywords in <h> tags, use bold and italic keywords, put keywords in bulleted lists (search engines take note of these things)

·                    User keywords multiple time on the page.

·                    When you place images on the web page, it’s a good idea to put ALT attribute with meaningful content

·                    It is a good idea to create a custom 404 Error page, which is displayed in the browser if the server is unable to find a page. Create this page with links to other areas of this site… in other words create a SITEMAP

Here goes the Search Engine/directory submission links… enjoy

http://www.google.com/addurl.html
http://pages.alexa.com/help/webmasters/index.html#crawl_site
http://dmoz.org/add.html
http://www.zeal.com/
http://docs.yahoo.com/info/suggest/
http://www.scrubtheweb.com/addurl.html
http://www.searchit.com/addurl.htm
http://www.searchhippo.com/addlink.php
http://www.jayde.com/submit.html
http://www.entireweb.com/addurl?page=basic
http://www.infotiger.com/addurl.html
ttp://subjex.net/submit_url.html
http://www.nationaldirectory.com/addurl/
http://www.websquash.com/cgi-bin/search/search.pl?Mode=AnonAdd
http://searchengine.com/List_Your_Site/Basic_Submit/
http://surfsafely.com/urladd.html
http://www.whatuseek.com/addurl-secondary.shtml
http://www.turnpike.net/directory.phtml?getentry
http://www.search-engines-megalist.com/ (search engine list)
http://www.add-url-free.com/freesubmitter.htm
 
Directories 

http://dmoz.org/add.html
http://www.canlinks.net/addalink/
http://www.best-web-directories.com/free-directories.htm (list of directories)
http://submitit.bcentral.com/subcats2.htm (list of directories)

 
Others

Google Sitemap is a good idea -> https://www.google.com/webmasters/sitemaps/login

(Free sitemap creator: http://www.sitemaps.blocklayer.com/)